Author Archives: mlundheim

Melanie Lundheim writes good copy fast.

The Challenge: To Build Smart Rooms

The smartest person in the room is the room itself. The challenge: to build smart rooms and get students to care about learning.

Posted in Communications, Content Management Systems, Networking, Recommended Books | Comments Off

Shiny New Object: “Comment” Facebook Social Plugin

How to drive traffic to your website using the “Comment” Facebook Social Plugin.

Posted in Content Management Systems, SEO, Social Media, Tools, Wordpress | Comments Off

How to Create a Communication Plan

Wondering how to create a communication plan? Follow these simple steps to create communication plans large and small.

Posted in Business Writer, Communications, Productivity, Quick Tip | Comments Off

HTML Code for a Two-column Bulleted List

WordPress and CMS enthusiasts: need HTML code to make a two-column bulleted list? Here you go:

Posted in Content Management Systems, HTML, Wordpress | Comments Off

I love to write!

Here’s a memorable quote from the 1994 hit movie, Forrest Gump: My momma always said, ‘Life was like a box of chocolates. You never know what you’re gonna get.’ Freelance writing is like a box of chocolates, too. Weekly, clients call me with new and interesting assignments. All require me to conduct research and learn, [...]

Posted in Communications, Freelance Business Writer, Writing | Comments Off

Heartwarming Holiday Ad with a Twist

Click and enjoy the 2012 British Arrows Awards “Best Commercial of the Year: — The Long Wait. Happy holidays!

Posted in Creativity, Inspiration, Writing | Comments Off

Facts Tell, Stories Sell

To engage audiences, remember: facts tell, stories sell.

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These Good Pepparkakkar Cookies Go Fast

Melanie’s favorite holiday cookie recipe: Pepparkakkar. They go fast!

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Laws of Subtraction Rules

What I’ve gained by following Matthew E. May’s Laws of Subtraction rules.

Posted in Efficiency, Inspiration, Productivity | Comments Off

State Abbreviations, AP Style

A list of AP style state abbreviations along with corresponding postal service state abbreviations.

Posted in AP Style, Productivity, Tools, Writing | Comments Off