Quick Tip: Cross-pollinate to Great Creativity

By mlundheim | Published February 10, 2012
0 Flares 0 Flares ×

Cross-pollinate to Great CreativeNeed a creative, new way to promote an old product? Mix up the message.

  1. Observe what else the product is like. Example: a pump is like a heart.
  2. Research what’s written about hearts.
  3. Apply these messages to pumps.

Tie a heart theme into your entire pump campaign, and enjoy your genius.
Happy Valentine’s Day!

Share where you’ve seen cross-pollination at work at the Good Copy Fast
Facebook page.

This entry was posted in Creativity, Productivity, Quick Tip, Writers' Block, Writing. Bookmark the permalink. Follow any comments here with the RSS feed for this post. Both comments and trackbacks are currently closed.
0 Flares Twitter 0 Facebook 0 Google+ 0 Pin It Share 0 LinkedIn 0 Email 0 Email to a friend Reddit 0 StumbleUpon 0 0 Flares ×