Melanie Lundheim is a corporate freelance writer, SEO copywriter, social media marketer and WordPress website developer. Since starting Good Copy Fast in 1998, she has performed these services for leading clients from her home office in Minnetonka, Minn. Contact Melanie.

Quick Tip: Cross-pollinate to Great Creativity

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Cross-pollinate to Great CreativeNeed a creative, new way to promote an old product? Mix up the message.

  1. Observe what else the product is like. Example: a pump is like a heart.
  2. Research what’s written about hearts.
  3. Apply these messages to pumps.

Tie a heart theme into your entire pump campaign, and enjoy your genius.
Happy Valentine’s Day!

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